New Plymouth · Bell Block · Taranaki
Websites & custom software for New Plymouth businesses.
Quoting portals, compliance dashboards and inventory integrations for Taranaki's engineering, energy and agri firms — the systems work behind the region's retool toward renewables. One senior engineer, and you own the code.
NZ-based · NZD · GST-registered · you own the code
Who it’s for
Built for the businesses that run New Plymouth.
Engineering, energy services & advanced manufacturing
Taranaki's engineering cluster — Energyworks, Connett Engineering and Taranaki Engineering around the Bell Block / De Havilland Dr estate, plus EHL Group's wave-power R&D and Venture Taranaki's energy-transition members — runs on job and quoting portals, ERP and Xero/inventory integrations, and asset and compliance dashboards. That is software, not a design job.
Dairy, agri-services & agritech
Dairy now earns roughly three times oil and gas here, and the money sits in the servicing layer — the Farm Source / Fonterra supplier ecosystem, rural contractors and agri-supply merchants, and Figured/Xero-integrated farm-accounting advisors. They need booking and ordering portals and data flowing cleanly between farm platforms, not a static site.
Tourism, tours & activity operators
Operators around Mount Taranaki and the coast — Taranaki Tiki Tours, Nau Mai New Plymouth Tours, Top Guides in Egmont National Park and Vertigo Surf — hand 20–30% to OTAs because their tools don't talk to each other. We wire direct-booking flows into Rezdy or Bookeo with real-time availability, so an enquiry becomes a booking you keep the full margin on.
Retail, e-commerce & craft producers
A city up 15.7% since 2013 has Taranaki producers — food makers, gin and craft distillers, homeware brands — wanting proper e-commerce instead of a Wix storefront. We build Shopify and headless commerce, custom Shopify apps, and stock and fulfilment integrations that hold up once an off-the-shelf theme runs out of room.
Hospitality & multi-site trades
New Plymouth CBD and Devon St venues, and builders and trades across the district, keep website, POS, quoting and Xero in separate boxes. We build lead-generation sites plus job and quoting portals wired to Tradify, NextMinute and Xero, so the parts share data and the manual re-keying stops.
AI readiness & internal tooling
Almost no one local is doing this yet. For engineering, agri-services and multi-site firms carrying data across spreadsheets and disconnected apps, we build practical AI, custom internal tools and API automation that clears manual back-office work — software the client owns outright.
What we solve
The problems that cost you the most are the ones a template can’t reach.
Disconnected systems, zero automation
Most Taranaki engineering, agri-services and multi-site trades run website, quoting, inventory, POS and Xero as separate silos with no automation and no internal tooling. The local providers do design and marketing; wiring those systems together is a different job, and it's the one going unfilled.
Brochure sites that don't sell
Most SMBs sit on template WordPress or Wix/Squarespace sites with no booking, weak or missing e-commerce, and no local structured data. It looks like a presence, but none of it books a job, takes an order or captures a lead.
OTA commission bleed
Tour and accommodation operators around Mount Taranaki and the coast give up 20–30% commission to OTAs because they have no direct-booking integration. They were sold a website, not a booking system wired to real-time availability.
No one owns the software term
Locally the 'software developer' term gets chased but nobody owns it — even remote firms run New-Plymouth-targeted pages for it. A business that needs custom apps and real integrations struggles to find an actual engineer, only design and marketing shops.
The difference
You talk to the person who writes the code.
Plenty of shops will build you a page and move on. Fewer can build the software behind it — the booking flow, the integration, the internal tool a growing New Plymouth business runs on.
Tally Digital is a single senior engineer. Every project is hand-coded on a modern stack, every integration is real, and the code is yours to keep. No junior hand-off, no page-builder lock-in, no “who supports this now?”.
- Custom software, not templates
- Real API & booking integrations
- Modern stack — Next.js, Sanity, Supabase, Shopify
- You own the code and the accounts
What we build
Websites that do a job — plus the software behind them.
Proof
Real software, shipped for New Zealand businesses.
Inventory platforms, member portals and custom builds for NZ clients — the same senior engineering that goes into every New Plymouth project.
How it works
A clear path from brief to launch.
Brief
We map the real problem and how your systems work today — not just a page count.
Architect
A plan you can read: what gets built, which integrations, what you own at the end.
Build
Hand-coded on a modern stack (Next.js, Sanity, Supabase, Shopify) — no page-builder debt.
Launch & support
Shipped, documented and handed over. You talk to the person who wrote the code.
FAQ
Questions, answered.
- Do you work with New Plymouth and wider Taranaki businesses?
- Yes. Tally Digital is a New Zealand software studio and works with New Plymouth, Bell Block and wider Taranaki businesses remotely and on-site as needed — from Inglewood and Stratford through to the coast. Same process wherever you are: a clear scope, you talk directly to the engineer writing the code, and you own what gets built.
- Can you build a quoting or job-management portal for a Taranaki engineering firm?
- Yes — it's core work. For the engineering and energy-services firms around Bell Block, we build custom job and quoting portals, asset and compliance dashboards, and ERP, inventory and Xero integrations. Internal tooling that ties your systems together and belongs to you, not a locked marketing template.
- Can you integrate my website and tools with Xero?
- Yes. Xero integration is routine — we wire quoting, invoicing, inventory and job data between your site, POS and Xero so it's entered once instead of re-keyed. The same approach connects farm-accounting platforms like Figured, or trades tools such as Tradify and NextMinute, into one pipeline.
- What's the difference between a web designer and a web developer?
- A designer arranges a template and styles it; that's most of what Taranaki's local shops offer. A developer builds the software underneath — custom web apps, API integrations, booking systems and internal tools. If you need systems that actually talk to each other, that's the developer's job.
- How much does custom software or a website cost in Taranaki?
- It depends on scope, so every engagement starts by scoping the real problem — the bottleneck, the integrations, the data. You get a plan and a fixed price before any code is written, so there are no open-ended retainers or surprises. You own everything we build outright.
Tell me what your business has outgrown.
Tell us the bottleneck — the disconnected systems, the OTA commission, the manual re-keying — and we'll scope it for your New Plymouth or Taranaki business. Back comes a plan and a fixed price, before any code is written.